Experimentation North is a FREE monthly meetup-style event that has been created to bring together those interested in CRO, A/B Testing and Experimentation.
Our first event on 15th January is kindly hosted by Flutter, at their modern Wellington Place offices in Leeds. We’ve brought together some of the leading minds in the industry to share their experiences and answer your questions before opening it out for discussion over food & refreshments.
Jon Crowder, Head of Digital Experience at Digital Agency Journey Further, asks a great question when he says, ‘Why Bother?’ He will tell us why it is worth enduring something that requires more structure, more measurement and inherently has failure built into the model.
Following that, we have Natasha Senior, Senior Experimentation Manager at SKY who will
talk us through the intriguing idea of building an experimentation programme on ‘other’
metrics. And how SKY have used this approach to manage to reduce the number of calls
they handle.
Shared Challenges: Explore new ideas, best practices and shared challenges with a group of people with a similar interest in the world of experimentation, CRO and data-driven decision making.
Networking: Connect with industry professionals and like-minded practitioners.
Free Food & Drink: We’ll be enjoying our discussion over some free food along with a beer
tap on premises and a range of both alcoholic and soft drinks.
Free Tickets!
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Limited Availability – Secure Your Spot Today!
Spaces are filling up fast, so don’t delay!
The event runs from 6.30 pm – 8.30 pm on Wednesday 14th January 2025. Secure your spot
at this vibrant festival by booking your free ticket on our website: www.experimentation-north.com
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We’d love to provide an opportunity for local speakers from a variety of different industries to talk about experimentation and conversion rate optimisation.
Contact us at [email protected].
Senior Experimentation Manager at SKY
Head of Digital Experience at Journey Further
Digital Optimisation Specialist at Lowell (UK)