Experimentation North is a FREE monthly meetup style event which has been created to bring together those interested in CRO, UX Design, A/B Testing and Experimentation.
Our next event is kindly hosted by Flutter at their modern Wellington Place offices.
We’ve brought together some of the leading minds in the industry to share their experiences and answer your questions before opening it out for discussion over food & refreshments.
As AI tools rapidly evolve, many teams are tempted to replace traditional UX research with machine-generated insights. But real users are messy, emotional, irrational, and wonderfully complex.
Emma Travis, Director of Research at Speero, will unpack why genuine user research is still irreplaceable for creating meaningful products.
At the same time, she’ll explore how AI can play a valuable supporting role: streamlining analysis, summarising data, and automating repetitive research tasks. The goal is not to replace researchers. It is to give them more time and space for the work that really matters: understanding people.
We’ll also be joined by US-based company LaunchDarkly who’ll be speaking around how to get deeper and actionable insights into the customer experience.
Shared Challenges: Explore new ideas, best practice and shared challenges with a group of people with a similar interest in the world of experimentation, CRO and data driven decision making.
Networking: Connect with industry professionals and like-minded practitioners.
Free Food & Drink: We’ll be enjoying our discussion over some free food and a range of both alcoholic and soft drinks.
Free Tickets!
Limited Availability – Spaces are filling up fast, so don’t delay!
Fancy speaking at one of our events?
We’d love to provide an opportunity for local speakers from a variety of different industries to talk about experimentation and conversion rate optimisation.
Contact us at [email protected]
Head of Research, Speero